Privacy policy

Effective Date: February 17, 2026

Last Updated: February 17, 2026

At DUABA AFRO FOODS LTD, we value the trust you place in us. This Privacy Policy is a legally binding document that outlines our commitment to safeguarding your data in compliance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the California Consumer Privacy Act (CCPA).

1. LEGAL BASIS FOR PROCESSING DATA

Under the UK GDPR, we process your personal information only when we have a valid legal basis:

  • Contractual Necessity: To fulfill your order and ship products.
  • Legal Obligation: To comply with UK tax and accounting laws.
  • Legitimate Interests: To improve our services, prevent fraud, and maintain site security.
  • Consent: Where you have explicitly agreed (e.g., signing up for our newsletter).

2. DETAILED DATA COLLECTION CATEGORIES

In addition to basic contact details, we collect:

  • Technical Data: Browser type, version, operating system, and platform.
  • Usage Data: Information about how you navigate our website, products viewed, and search terms used.
  • Marketing Data: Your preferences in receiving marketing from us and your communication preferences.
  • Financial Data: We use encrypted payment gateways. We do not store or have access to your full credit card numbers.

3. AUTOMATED DECISION-MAKING & PROFILING

We use automated systems to:

  • Fraud Detection: Screen orders for potential risk or fraudulent activity (e.g., matching billing addresses with card issuers).
  • Analytics: Use Google Analytics to provide customized experiences. This does not have a legal or significant effect on you but helps us improve our store.

4. BEHAVIOURAL ADVERTISING & REMARKETING

As Google, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

  • How to Opt-Out: You can opt-out of targeted advertising by visiting the (suspicious link removed).

5. CHILDREN’S PRIVACY (MINOR’S DATA)

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately to have it deleted.

6. INTERNATIONAL DATA TRANSFERS (SAFEGUARDS)

Since we ship worldwide, your data may be processed outside the UK (e.g., in the USA by Google or Shopify). We ensure that such transfers are protected by:

  • Standard Contractual Clauses (SCCs): Approved by the European Commission/UK Government.
  • Data Processing Agreements: Ensuring the recipient provides a similar level of protection as the UK GDPR.

7. DATA BREACH PROCEDURES

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so within 72 hours.

8. YOUR RIGHT TO COMPLAIN

If you are unhappy with how we collect or use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). However, we would appreciate the chance to deal with your concerns first.

9. CONTACT INFORMATION & DATA CONTROLLER

DUABA AFRO FOODS LTD is the data controller responsible for your personal data.

Registered Company Name: DUABA AFRO FOODS LTD

Company Registration Number: 14814509

Address: 5 Cameron Terrace, Herbert Road, London, N15 4FG, United Kingdom 

Phone: +44 20 3322 5623

E-Mail: admin@duabaafro.co.uk

WhatsApp Chat: WhatsApp Chat available on the website

Business Hours: Monday to Friday, 09:00 AM to 5:00 PM (GMT+00:00) Greenwich Mean Time (London)

Data Protection Officer: [Admin Department]

10. POLICY UPDATES & AMENDMENTS

DUABA AFRO FOODS LTD reserves the right to update this Privacy Policy at any time to reflect changes in our business practices, legal obligations, or technology.

  • Effective Changes: Any modifications will be effective immediately once posted on this page.
  • Notification: The "Last Updated" date at the top of this Privacy Policy will reflect the most recent revision.
  • Acceptance: Your continued use of our website following the posting of changes constitutes your acceptance of such updates.