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213 products
213 products
Tame tangles in seconds with Aunt Jackie’s Knot On My Watch Instant Detangling Therapy. Designed for natural curls, coils, and waves, this creamy formula softens, moisturizes, and helps restore balance to dry, tangled hair. Enriched with Shea Butter and Olive Oil, it glides through knots for effortless styling without breakage.
Key Features:
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Instantly detangles and smooths hair
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Sulfate-free, paraben-free, petrolatum & mineral oil-free
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Enriched with Shea Butter & Olive Oil
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Restores moisture & eliminates knots
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Great for natural curls, coils, and waves
Directions:
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Apply generously to wet or dry hair
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Use a wide-tooth comb to gently detangle from ends to roots
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Do not rinse out – style as desired


Aunt Jackie's “Oh So Clean!” Moisturizing & Softening Shampoo (355 ml / 12 oz)
£10.99
Unit price perAunt Jackie's “Oh So Clean!” Moisturizing & Softening Shampoo (355 ml / 12 oz)
£10.99
Unit price perDeeply cleanse and hydrate chronically dry curls, coils, and waves with Aunt Jackie’s “Oh So Clean!” Moisturizing & Softening Shampoo. This rich, lathering shampoo is enriched with nourishing ingredients such as Shea Butter, Coconut Oil, and Extra Virgin Olive Oil, designed to soften and moisturize even the most unmanageable hair without stripping natural oils
Key Benefits:
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Gently cleanses while minimizing dryness and tangles
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Improves hair softness, hydration, and manageability
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Designed for natural curls, coils, and waves
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Free from petrolatum and mineral oils
How to Use:
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Wet hair thoroughly.
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Apply shampoo and gently massage the scalp—do not scrub vigorously.
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Work product through lengths, then rinse.
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Repeat as needed for thorough cleansing.
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For best results, follow with Aunt Jackie’s In Control Anti-Poof Moisturizing & Softening Conditioner
As I Am Rosemary Shampoo is a rosemary-infused flash‑foam formula that strengthens and moisturizes both hair and scalp, helping balance scalp pH while reinforcing the protective barrier. Fortified with nourishing actives like Rosemary Oil, Biotin, Copper Tripeptide, Ceramides, and Melatonin, it improves scalp circulation, detangles more easily, and promotes healthier-looking strands. The refreshingly soothing aroma of rosemary and peppermint oil completes the cleansing experience.
Key Benefits:
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Strengthens hair and scalp while providing hydration
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Supports scalp barrier health and pH balance
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Promotes easier detangling and combing
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Contains rosemary plus biotin, copper peptide, melatonin, and ceramides
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Soothing rosemary and peppermint scent
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As I Am Restore & Repair Jamaican Black Castor Oil Conditioner (355 ml / 12 fl oz)
£11.99
Unit price perAs I Am Restore & Repair Jamaican Black Castor Oil Conditioner (355 ml / 12 fl oz)
£11.99
Unit price perNourish and restore your textured hair with As I Am Restore & Repair Jamaican Black Castor Oil Conditioner. Formulated with Jamaican black castor oil along with Vitamins C and E, it provides deep moisture, strengthens strands, detangles coils and curls, and helps reduce breakage by up to 90%. This conditioning cream is ideal post-wash for improving combing ease (by ~43%) and restoring hair and scalp health. Pair it with the matching JBCO Shampoo for optimal results.
Key Benefits:
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Moisturizes and strengthens the hair
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Improves detangling by around 43%
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Significantly reduces combing damage and breakage
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Enhances natural shine and manageability
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Suitable for coils, curls, and textured hair types
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Free from parabens, sulfates, and harsh chemicals
Tame and nourish your edges with As I Am Long & Luxe Gro Edges. This edge controller is enriched with Pomegranate and Passion Fruit extracts to provide long-lasting hold while promoting healthier, stronger edges. The non-flaky, non-greasy formula adds a natural shine and is perfect for sleek styles, ponytails, and protective hairstyles.
Key Benefits:
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Strong hold for sleek, defined edges
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Infused with Pomegranate & Passion Fruit for nourishment
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Promotes stronger, healthier hairline
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Non-flaking, non-greasy formula
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Adds shine and smoothness
How to Use:
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Apply a small amount along hairline and smooth with fingertips or an edge brush
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Style as desired for a polished finish
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Can be used daily to maintain sleek edges
As I Am Classic Smoothing Gel is a gentle yet effective styling gel enriched with organic ingredients like Aloe Vera juice, Sugar Beet Root, Vegetable Glycerin, and Wheat Protein. It smooths the hairline and specific areas while delivering secure hold and shine without drying out the hair or leaving harsh residue. This formula increases hair moisture by up to 47% in high humidity, making it ideal for polished, frizz‑free styles
Achieve rich, vibrant color and radiant shine with Creme of Nature Exotic Shine™ Color – Intense Black, infused with Argan Oil from Morocco. This fade-resistant formula delivers up to 100% gray coverage, while nourishing Micro-Sphere Technology helps protect and condition hair during coloring. Perfect for bold, long-lasting results with a smooth finish.
- 🌟 Fade-resistant, permanent color
- 🧪 Nourishing Micro-Sphere Technology
- 🧑🦱 Up to 100% gray coverage
- ✨ 4X more shine with Argan Oil infusion
- 🖤 Shade: Intense Black 1.0
- 📦 1 complete application kit
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